Protection of Intellectual Property Rights through IPR Compliance Services as a Strong Method

Intellectual property is that intangible property which is currently ruling the entire world. Intellectual property holds a very important place in everybody’s life but the problem is that generally after hearing this name common people don’t give a positive reaction. They don’t seem to follow the term “intellectual property” but this term is found in everyday life of the people which customers totally ignore. The products they buy daily, like all the packaged products deal with intellectual property law which is trademark and this is one which is closely related to the consumer’s daily life. Further there are other intellectual property laws and forms like copyright which is associated with any new literary, dramatic, musical or artistic work, and then we have patents, trade secrets, biodiversity etc. These all are different forms which touch the life of the consumers or common people in different ways. It may happen that they are not directly associated with the consumers but indirectly they are related to them.

As intellectual property is not properly known and people are not aware of this basic concept as a core, due to which both the consumers and brand owners face huge problems because both of them can’t solve the problem because lack of the knowledge, where on one side the consumers lack the basic knowledge, on the other side, the brand owners don’t get the information about the fake products. So, basically it becomes a losing situation for both the stakeholders.

The basic problem why intellectual property law is still lacking in India is because of the fact of lack of awareness about the same and lack of service providers in regard to the IPR problems and thus it fails in addressing such IPR related situations and problems. It is important for every stakeholder to know about brand protection investigators in India so that they can reach to the bottom of the problems relating to IPR. This field can only grow and get rid of problems when there is proper support of all the stakeholders and also various portals or agencies which are trying to help in this field. Investigating before registering the complaint not only clarifies the situation but also provide us with strong evidence in order to carry on our complain procedure.

In any kind of IPR related issues both consumers and brand owners who are at stake should take proper help of IPR help portals or platforms which provide all kinds of IPR compliance services like reporting complaints on fake brands and investigating on the same. We are here talking in particular reference to the trademark because that’s the only one intellectual property which is directly associated with the consumers and brand owners and trademark also connects both the consumers and brand owners as the trademark represents the brand and origin of the product in the market.

Intellectual property holds a very important place in our day to day life which gets ignored but should be kept on priority as the rise in fake brands is tremendous and to control piracy IPR services are important which are rendered by various online platforms like Brands and Fakes which is a well known online platform which provides solutions to all such IPR problems. So, these IPR compliance services should be given much more importance in order curb piracy and they can result in strong method of checking piracy.

      

Investigation on Infringement; Vital for Growth of the Society

While the Intellectual Property formalities take place, such as registration of Trade Mark or Patent etc. Before and after these procedures are taken care of, it is extremely imperative for a business or brand to make sure that there is no forged brand, abusing or feigning your businesses’ intellectual property, together with brand name, logo etc. We at Brands and Fakes help you with trademark infringement investigation, since our expert team has the capability and knowledge to classify and analyze intellectual property infringement on behalf of the businesses.

As a brand, one puts in a lot of money and efforts in research and growth of their products and services they provide, for the betterment and health of the consumer purchasing and using these products. Counterfeited products on the other hand hamper the progress of these, ‘created with utmost effort products.’ These unlicensed products, be it jewellery, clothes, DVDs, softwares, end up costing the original product owner millions of Rupees in domestic as well as global market. The unfasten falsification of the forged products are unbolted and barefaced and repeatedly transpire without law enforcement involvement. Brands and Fakes works with several brand owners, volunteers, specialists on Intellectual Property such as trademarks etc to fight such violations on IPR.

In brand name violation and phoney products, ‘cause investigations’ are usually used to investigate and report fake products. For the same substantiation is congregated through investigations by and large is accepted. Investigations in trademark issues take place at large when brand owners and lawyers take into service, investigators to masquerade as patrons, buyers, or counterfeiters to make certain how the assumed infringer or counterfeiter represents himself to the consumers or to establish the foundation of forged or counterfeited goods. These analytical practices are a dependable and well-organized ways to bring together the information on the corrupt usage of a trademark, collect information about trademark forgery or determine information about a suspected infringer.

Such investigations may come about at any time together with the course of litigation that one plans to take up to protect his brand. The investigations count to be essential to establish breach of any kind. They may be used to congregate substantiation if not discoverable, as the suspected infringer would in all probabilities not collaborate. 

Infact, there are high chances that on the way of such exploration, investigators may unequivocally or unreservedly pull the wool over your eyes on who they actually are, may not be honest about the reason of their stopover, questions or interviews, and may also clandestinely record, photograph or videotape others during the visits but only in legal limits. Hence, it is imperative for people from every walk of life to be alert and aware to fight the menace of forgery and hamper the growth of duplicate products.

 

Fake Medicines on the rise- The reality of the fake drug industry in India

Did you ever imagine that the medicines we all turn to when we are sick as a source of comfort and relief could be fake? Or that they could be lethal? Neither of us did, but the cold reality is that there exists a large worldwide network that manufactures and sells drugs that are illicitly produced. These cartels thrive on the desperation and frustration caused by illness and feed on the willingness of people to pay as much as it would take in order to get better. 

According to experts, globally the counterfeit drug industry is worth a mind boggling 90 billion dollars approximately and is responsible for killing approximately 1 million people annually. Apart from its lethal effects, these drugs also cause people to become resistant to other forms of medication. Estimates by the Indian Government and trademark infringement investigations put the number of counterfeit drugs in India at 0.4 percent while it says sub- standard drugs are at 8 percent approximately. However independent studies put the number much higher at around 12-25 percent. As per Indian officials the financial loss caused by the counterfeit medicine industry is around 8.5 billion dollars every year.

These counterfeit medicines contain small amounts of the real drug mixed with additives such as milk powder, glucose, baby formula etc. The Damage caused by counterfeit drugs is usually long term as immediate effects after consumption are not noticed but since drug does not do anything to cure the illness or ailment; it gets prolonged and may reach an advanced stage where real medicines may be ineffective and may lead to the death of the person. Other associated health risks depend on the nature of the filler used. In cases where chalk is used as filler it leads to sedimentation and calcification of the internal organs causing bleeding and hemorrhage. If the filler used is harmful in its natural form then the effects when mixed with actual drugs can be potentially lethal. The most shocking aspect of the counterfeit medicine industry is its inhumanity and a sole aim of pecuniary gain seen in cases where even baby formula was not spared. This counterfeit baby formula when consumed by infants can cause therapeutic failure and resistance to medication which may cause serious health effects during the course of the child’s life. 

There are various methods to spot and report fake products, in this case fake medicines. 

These medicines are usually cheaply packed and the text on the packaging is poorly printed.

• These medicines will be unusually cheaper than the real thing.
• The color tones used on syrup bottles will vary by one or two shades higher or lower.
• Counterfeit tablets may be chalky, irregularly shaped and may leave a white residue when rubbed against the palm.
• Always check for holograms with a field of depth. Any hologram that seems flat and not deep is a sure sign of a fake.

Protect yourself from counterfeit medicines by – 

• Purchasing medicines from government approved pharmacies only
• Always ask for a bill or some proof of purchase
• Do not buy medicines offered at discounts or unusually cheap rates. They could be counterfeit
• Always note down the batch number of medicines you consume

In case you do come across a fake pharmaceutical product be sure to report the fake product to a Brand Protection Service. One of the most popular such services is Brands and fakes.