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Monday 9 March 2015

ROLE OF ON-LINE PLATFORMS IN CORPORATE FRAUD INVESTIGATIONS IN INDIA

Common people of India are unaware about many important things which are affecting them indirectly or directly. There many kind of frauds which are taking place in our country which seems to be uncontrollable by an individual. This happens in the case of frauds that are committed by companies or individuals in the companies for their own benefits.

These are generally not visible to people outside but yes it does affect them as they are indirectly associated with them through investments in their shares, bonds etc. The most affected individuals are the one who are in a direct contact with that company as employees or parties to contract with that company and it may happen that any individual in that company commits fraud which can be harmful to others and the company as well.

Suffering and surviving in such companies is very difficult an in these situations people generally do not understand what to do? Precaution cannot be many in such cases as it does not depend on one to control the corporate frauds. The only thing which can be done is taking proper steps after knowing that such fraud has happened and if identified at an earlier stage then it becomes really easy to solve further problems relating to it.>/p>

The first step which should be kept in mind is to report any such frauds at the very first instance when they come to know about it. This helps to cut it off at the very root level and stops it from creating pool of problems in future. The very next question arises that confuses people that where do they report such complaints as corporate investigations in India seems very tricky to them. Today, any such sort of problem is nicely and easily dealt with on-line portals as it help in quick and inexpensive solutions for such complaints. It saves time, energy and money of an individual and provides reliable result.

Even after the complaint is properly registered, not all on-line platforms can provide with corporate fraud investigations as it is not a child's play or a cake walk because it requires real hard work and risk involved is also higher. One might think that why investigation is an important stage? The answer to this question is simple and it is very important to know that it is the most critical part which leads to the final verdict of the case or rather we can say that the whole case depends on the investigation as it provides proper evidence for the case to stand.

As mentioned above that not all on-line portals are capable enough to take such responsibilities but one such on-line platform on which one can depend for every small thing is Brands and Fakes. It is one of the most well received and popular platform which provides all kinds of support required in such cases.

Corporate frauds are not at all easy to tackle but if the correct way is known all problems can easily be tackled and can reduce the rate of corporate frauds.

Wednesday 25 February 2015

DISTINGUISHING BETWEEN FAKE AND GENUINE PRODUCTS: QUALITY OF AN INTELLIGENT CONSUMER

This fast growing market has also resulted in fast growing piracy. Everywhere one sees they can see piracy as the markets are filled with fake products and these do not have a criteria because one can get fake products in all sections be it small consumer daily products like salt, detergent, edible items or big brands of clothing or accessories etc. When in haste it’s very difficult to identify a fake product and when one sees it carefully after coming back and then realize that they have been ripped off.

"It is better to be safe than sorry" is a famous saying that follows in this case as well because its only the consumer who can prevent themselves from being ripped off and cheated. The precautions which have to be taken by the consumers are not very tough and as follows:

1. Stay alerts while buying any product and not be lost in some other world as this gives the chance to fool the consumers.

2. Know the in and out of one's choice of brand as it lowers down the risk of getting fooled as small changes made by the pirates can easily be identified then and those products will not be bought by the consumers.

3. The packaging of a product speaks volume as of the packaging in cheap and low quality then higher chances are that it is fake.

4. The place where you buy the product from also tells a lot because if it’s not registered showroom for big brands then it might be fake and for small products it might be fake when it’s a small or unregistered dealer.

All the above points help to distinguish between the fake and genuine products and can help the consumer from being fooled.

However, there are situations when consumers get cheated and they feel helpless and in these situations they generally give up thinking that there is no way out from the mess. There is a notion that one has to follow lengthy process in order to register their complaints and will have to wait for decisions in consumer courts. This is the major cause because of which 'n' number of consumers do not report fake products and do not file a complaint.

For all these complications there are many on-line portals which has come up and are very reliable and easily accessible and Brands and Fakes is one such on-line platform which acts like a genie for the consumer complaints and provide best solutions for the complaints. So when the action against the pirates is just a click away then why take so much of pain. Even if one is fooled that does not mean that they cannot get justice. Read more at BrandsandFakes.

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Thursday 12 February 2015

ONLINE PLATFORMS: AN INTERFACE BETWEEN CONSUMERS AND INTELLECTUAL PROPERTY RIGHTS

Intellectual property rights are being said as the current rising field and people have started taking notice of it but if we take a close look we see that intellectual property rights are already connected to the consumers in their daily routine and the most evident is trademark law and rights because it is used in daily life of the consumers as they are the one who are majority in contact with the brands be it products or services. There are other branches of intellectual property law like copyright, patent, designs, biodiversity etc. which are not this close to the consumers.

The consumers are exploited on a large scale regularly because of their less knowledge in the field of intellectual property law due to which they do not realize what rights they are entrusted with and how can they exercise it. Law, has always been seen as a tedious subject to deal with either theoretically or practically and this has created a fear in the mind of common people because of which they prefer keeping quiet and getting exploited. They find it difficult to even file a complaint against any wrongful act and especially when it comes to intellectual property rights, the unawareness add to the misery of the consumer.

Consumer who are unaware and have less knowledge in this field acts as a soft target for the pirates as they know that these customers will not take any strict action against them and this actually happens because for consumers it is a very tough task to find a lawyer and get all the work done but as they are unaware that there are easier ways to get such complaints filed like the online portals that are easy and very convenient to use by the individuals.

The next major step which is problematic for the customers is to go for investigation on intellectual property so that there is proper and strong evidence against the pirates and help fighting against brand piracy. This is problematic on the part of consumers as it requires time, money and energy of a consumer and if after these investments they do not get anything in return then it is very disappointing for them.

These problems can be fixed by the online platforms as these help in not only filing complains but also investigation. One such reliable and well received platform is Brands and Fakes which is easy for consumers to use and it also provides with intellectual property rights investigators in India who are not easy to find and are rare in India.

Today, online portals holds an important place and acts as an interface between the consumers and intellectual property problems and making everybody aware about this will help us in dealing and standing against brand piracy and eradicate it from our country.

Read more @ www. brandsandfakes.com.

Wednesday 28 January 2015

ROLE OF ON-LINE PLATFORMS IN FIGHTING BRAND PIRACY

Intellectual property rights as we all know is not very popular among common people but then there's also a true fact that intellectual property rights are booming and in near future will become so important that it will effect us on a very large scale which may be on daily basis. In fact, if we take a close look then we will realize that we are already surrounded by intellectual property rights in our daily life.
when we buy any branded product be it from a show room or a general store, when a trademark is associated with the brand, it automatically becomes a branded product. Same goes with the premium branded services provided. So, it does not matter if its a product or service when it comes to infringement of rights.
The most common form of infringement is suffered by people on a daily basis when they get a fake product when they buy a branded product which can be a simple household product like washing powder or any edible item like chips, packaged rice, pulses etc. as the customer go to the shop for a particular brand but when they come back and see then they realize that the product they have been given is a fake one which causes huge disappointment as they are never a superior quality because its fake which means fake in every sense.
The consumers are thus always advised to be alert and attentive while buying products and also they should know their brands and trade marks perfectly well so that they can catch hold of any infringement which has happened or is about to happen. Even if they fall prey to such acts, they can always find a redressal for it which is they can file complaints as these can be easily done with the help of online portals where one can file a complaint in a hassle free manner and these are also user friendly to provide utmost help to the consumers.
These online platforms provides authentic services in regards to such intellectual property issues which does not limit to filing of complaints but also extends to other aspects related to it like investigations on such piracy as detectivesfor fake products are available here which ultimately provides strong evidence against pirates.
Online portals have not only given the consumers the ease to access but also it provides them with the assurance that such matter are no more a burden on the customers. One such reliable and trust worthy online platform is Brands and Fakes which is working hard against such piracy cases and provides with detectivesfor counterfeits in India which are rare and not very popular in our country.

This comes down to one concrete fact that together we can aptly fight against the fake products and brand piracy and helping each other will help us in future where we will able to live free from all kinds of brand piracy and counterfeits.So, consumers are not solely responsible for curbing piracy but its also the task of the brand owners to create awareness for brand piracy with the help of these online platforms.  For more information, please click here BrandsandFake.

Friday 5 December 2014

Role of Investigation and Online Platforms in Brand Protection

The market today is having number of different products which ranges from products of daily needs to luxury items, necessity to comfort goods etc. but everywhere we see a thing for brands be it any type of goods or services which raises certain questions in our mind like why consumers look for brands?  What is that thing that connects the brand owners and the consumers? Why they hesitate to go for non branded products?
The answers to all these questions are not very different, actually it’s all connected to each other and the crux is that all consumers prefer brands because of the “trust” factor which cannot be ignored. Yes, the consumers look for brands and connect to brands through trust and they do not want to go for other non branded products because they cannot trust them but the problem arises when they get fake products in the name of brands as it shakes their trust in the brand which they had.
Imagine that you buy any branded product and you pay accordingly and in return you get the fake branded product? This feeling disconnects the consumers from the brand. It’s not only disheartening for the consumers but also for the brand owners as they have their reputation on stake and also have financial stakes. So, consumers are not the only stakeholders in this piracy but also the brand owners. The only profit gainers are the people who are involved in such piracy directly or indirectly. Both the consumers and the brand owners have to jointly take control of such situations if they want any improvements in brand piracy cases.
The major problem is the ignorance. Number of times it happens that we ignore the piracy. When we buy a product and just because of laziness we don’t fight for our right then it’s not being lazy it’s being ignorant and supporting lack of knowledge. The very first step which should be taken by the victim of brand piracy is to file complaint on fake brands and should not think that it’s difficult as there are many supportive online portals which not only file complaints but also investigates in these matters.
Investigation brings an important turn in these cases as it provides strong evidence to these cases which is required to prove the complaint and also helps in bringing sure justice to both the stake holders.  These investigators’ brand protection services can be sourced from online platforms which work in the area of brand protection like Brands and Fakes is one of the site among these websites as it provides reliable and effective remedies for such fake brand products in the market.
So, both the consumers and brand owners should without much worry approach these online platforms which are easy and hassle free in access and give faster results as they take all the tension from filing of complaint to investigations to be done and thus providing a society free from brand piracy for both of the stakeholders that is consumers and brand owners.

Thursday 27 November 2014

Consumer Power: Fighting Against Damages Caused By Duplicate Brands

What is the general reaction when people buy gold, silver or any expensive jewel? It is a very a common reaction which most of us have come across where we see that they are so excited and at the same time very cautious and also scared as they think a number of times before the final buy of such expensive jewels because its costs heavy and is an investment more than a buy. Further, consumers prefer branded jewels today as they feel they will not be cheated but what when they are cheated in the name of brands? They feel shattered. It’s not only in the case of gold or jewels as this was a big and expensive example but the feeling remain the same even if they are cheated in small items on day to day basis and let me remind it may not be expensive but leaves a heavy impact on the customers and sometime these inexpensive items may risk life in many ways.
Risks of using duplicate products are innumerable. It can at times become life threatening like use of duplicate medicines or packaged food products. It is not at all surprising to know that there is a whole racket of all these pirated products which may ultimately affect the health and happiness of consumers very badly. This shows that consumers are not secured from all sides. These gaps between the real branded products and brand piracy can be filled only by proper efforts made by the consumers as they are the main focus point around whom all these revolve.
For taking proper step the consumers should know the implications and damages caused by duplicate brands which can range from casual damages to grave injuries like:
Ø  Financial loss when buying the fake brand as real,
Ø  Dissatisfaction caused due to unavailability of what was expected,
Ø  Food poisoning caused due to intake of duplicate packaged foods,
Ø  Skin diseases caused due to use of fake cosmetics,
Ø  Disappointment due to lack of quality assured,
Ø  Fatal results by the use of fake medicines and death in severe cases, etc.
These are just a few examples to show the severity of the damages which is caused by the duplicate products but there are more which can happen on usage of duplicate brands. The only precaution which can be taken by the consumers is to stay careful and alert. Apart from this there are steps which can be taken further when they are already exploited.
This starts with simple complaint which should essentially be made by the consumers when they have any such encounters and they should not worry about where to complain as this is not tedious anymore. There are innumerable online portals which help in such cases but it’s also necessary to find a reliable and well received portal and one such platform is Brands and Fakes which can help consumers to start from scratch and deal with all complaints registration and investigations for intellectual property rights which is the most difficult part as it is the main part in order to establish strong evidences against the exploiters. This shows that these steps can not only be easily accessed but also are effective enough to reduce such piracy. So, one should stop cribbing and start taking actions in order to get rid of brand piracy and duplicate brands.
  

Tuesday 18 November 2014

A Way Out for Fighting Back Against Trademark Infringement and Piracy

Trademark is a mark which can be graphically represented and differentiates goods of one producer from another producer and is directly related to the reputation of a brand owner or trademark owner. Today, when one goes to any general store where we can find all sorts of products and innumerable brands, there we become careless because of reasons like:

·         The infrastructure of the shop;
·         Or we tend to get distracted by seeing so many different types of items and commodities

These are few reasons which make us careless and give the retailers a chance to use that opportunity. You must be wondering why? This can be explained from a simple example that generally we buy our monthly needful in bulk in the starting of the month, where in every time it’s not possible that we go to some kind of mega mart and shop by ourselves but sometimes it might happen that we shop from small retail shops, here, because of the above mentioned two reasons the retailers can easily cheat on us by putting fake products instead of real ones in our shopping bags. When we reach our home then we see that there is something different or sometimes those fake products even go unnoticed.
This forms the base of the piracy which further results in trademark infringement. Trademark gets infringed when somebody tries to sell his product in the name of some established brand by deceiving the consumers and giving them the impression that their product is the branded product itself by creating similar trademark or names and also selling similar products as of the trademark.
Cheating like this can only happen when there is lack of information on fake products among the consumers and here they pave the way for piracy and trademark infringement. A consumer should not only have knowledge about his trademark but also should be very careful while shopping. A consumer should always keep a check on what is being given by the shopkeeper and should try and individually check the packaged products which helps in differentiating between fake and genuine products. It also creates a fear in the mind of shopkeeper as he will not try to cheat the customers by seeing them so alert and cautious.
These are the precautionary measures but the problem arises when these things have already happened and the consumers are not able to find any remedy to such problems. These problems can be solved by registering complaints about any trademark infringement incident that happens or any complaints regarding fake products on online portals or platforms that provide all solutions relating to these problems faced by the consumers and also the brand owners. Consumers and brand owners can go for trademark infringement investigation which will further corroborate as strong evidence and thus help in fighting against piracy and one of such strong and reliable platform is Brands and Fakes.
 Piracy is deep rooted and will take time to go but one can take these small steps in order to make it a big revolution as it requires equal participation from everyone in order to fight back against brand piracy and trademark infringement.