Intellectual property rights as we all know is not very
popular among common people but then there's also a true fact that intellectual
property rights are booming and in near future will become so important that it
will effect us on a very large scale which may be on daily basis. In fact, if
we take a close look then we will realize that we are already surrounded by
intellectual property rights in our daily life.
when we buy any branded product be it from a show room or a
general store, when a trademark is associated with the brand, it automatically
becomes a branded product. Same goes with the premium branded services
provided. So, it does not matter if its a product or service when it comes to infringement
of rights.
The most common form of infringement is suffered by people
on a daily basis when they get a fake product when they buy a branded product
which can be a simple household product like washing powder or any edible item
like chips, packaged rice, pulses etc. as the customer go to the shop for a
particular brand but when they come back and see then they realize that the
product they have been given is a fake one which causes huge disappointment as
they are never a superior quality because its fake which means fake in every
sense.
The consumers are thus always advised to be alert and
attentive while buying products and also they should know their brands and
trade marks perfectly well so that they can catch hold of any infringement
which has happened or is about to happen. Even if they fall prey to such acts,
they can always find a redressal for it which is they can file complaints as
these can be easily done with the help of online portals where one can file a
complaint in a hassle free manner and these are also user friendly to provide
utmost help to the consumers.
These online platforms provides authentic services in
regards to such intellectual property issues which does not limit to filing of
complaints but also extends to other aspects related to it like investigations
on such piracy as detectivesfor fake products are available here which ultimately provides strong
evidence against pirates.
Online portals have not only given the consumers the ease to
access but also it provides them with the assurance that such matter are no
more a burden on the customers. One such reliable and trust worthy online
platform is Brands and Fakes which is working hard against such piracy cases
and provides with detectivesfor counterfeits in India which are rare and not very popular in our
country.